Bespoke Learning

Every contact centre has its own culture, challenges, priorities and ambitions

CCMA Academy works in partnership with you to understand what you want to achieve and where learning can make a difference, creating an approach that reflects your people, priorities and operational environment.

Whether you're developing frontline colleagues, strengthening management capability, building specialist expertise, supporting future leaders or helping senior leaders maximise their impact, we can help.

The learning is shaped around the capability, confidence and behaviours your organisation needs to improve performance and deliver better experiences for your people and customers.

We can draw on established Academy learning, tailor content to your needs or create something entirely bespoke, from targeted contact centre training initiatives through to organisation-wide learning and development programmes.

Academy learning for your team

Many organisations choose to deliver our established Academy programmes exclusively for their own teams, providing a flexible and cost-effective approach to contact centre training and development.

This gives learners the opportunity to develop alongside colleagues and apply their learning to shared challenges, priorities and ways of working.

Programmes can be delivered virtually, face-to-face or through a blended approach.

Tailored learning experiences

Sometimes an established programme provides the right foundation but would benefit from being shaped more closely around your organisation.

Our learning specialists can tailor content, activities and examples to reflect your people, customers and operational environment, helping learners connect what they are learning directly to their role and apply it in the workplace.

This approach combines the benefits of proven contact centre training with the flexibility to focus on your organisation's specific priorities and challenges.

Fully bespoke learning solutions

For organisations with specific capability needs or strategic priorities, we can design learning from the ground up.

Working closely with you, we identify what needs to change, define the outcomes you want to achieve and create learning designed to build the capability and behaviours your organisation needs.

Built for contact centres

Everything we do is designed specifically for contact centres.

Our learning facilitators bring extensive industry and operational experience, so they understand the realities of developing people, leading teams and delivering performance, as well as the operational pressures and customer expectations that shape day-to-day life in a contact centre.

Combining practical contact centre expertise with proven learning and development approaches, our facilitators create engaging learning that is relevant and grounded in real-world application.

Learners gain practical tools and approaches they can put into practice in their day-to-day roles, helping build capability and improve performance.

Areas we can support

We work with organisations across a wide range of development priorities, including:

  • Frontline capability development
  • Contact centre team leader and manager development
  • Contact centre leadership development
  • Coaching skills and coaching-led cultures
  • Building a culture of accountability
  • Specialist capability development
  • Communication and influencing skills
  • Change and transformation
  • Career development pathways

The CCMA Academy difference

Contact-centre-specific

Learning designed around the realities, challenges and opportunities of contact centres.

Practitioner-led and interactive

Experienced industry professionals bring real-world knowledge into facilitation-led learning that creates space for discussion, reflection, practical activities and shared learning.

Practical and applicable

Learning that connects directly to day-to-day roles and gives people practical tools and approaches they can put into action.

Designed for lasting impact

Learning alone does not change culture, application does. We help organisations connect learning to their wider goals and create opportunities for new skills, behaviours and approaches to become embedded.

Industry-Specific Training

Our facilitators don’t just teach, they apply their years of experience working and delivering results in real contact centres to make courses relevant and enlightening.

Training to Suite Every Stage

Courses suitable for front line colleagues through to senior leaders, be it off-the shelf or bespoke.

Blended Learning Journeys

Go beyond the classroom with ongoing development that supports continuous improvement.

Interactive and High-Energy

Our courses are immersive, practical and designed to both inspire and challenge (in the right way).

Training that Delivers

Walk away knowing the kind of industry professional your team and customers require, armed with the mindset, behaviours and skills to succeed.

Real-World Relevance

Every session is tailored to align with your business goals, customer outcomes and operational priorities.

A learning partner for long-term success

The most effective learning connects individual development with what your organisation is trying to achieve. Building a trusted learning partnership starts with understanding your goals, your people and the challenges you're looking to address.

Our partnership approach helps you connect development across your organisation, build capability over time and respond as your priorities and learning needs evolve.

Whether you're looking to develop a single team, strengthen capability across your contact centre or create a broader development pathway, CCMA Academy can work with you to build the right solution.

Talk to us about your learning goals

Tell us what you're looking to achieve and a member of the Academy team will get in touch to talk through your needs and what could work for your organisation.

For more than 30 years, the CCMA has been dedicated to supporting contact centre leaders. We push ourselves to do more for our thriving membership base, which is the largest community of industry professionals in the UK.

The CCMA was founded with the goal of sharing best practice and networking to improve skills and knowledge in order to progress contact centre operations - and we live by that to this day.

Contact Us

  • 0333 939 9964
  • info@ccma.org.uk
  • CCMA Ventures Limited
    5th Floor
    16 Great Queen Street
    Covent Garden
    London
    WC2B 5DG
  • CCMA LinkedIn
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