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    • Member Benefits
    • Join
    • What Members Say
  • Accreditation
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    • Lunch and Learn Taster Sessions
    • All Virtual Courses by Date
    • Frontline Colleague Courses
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    • Leadership Courses
    • Onsite Training
    • Specialist Skills Courses
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    • Best Practice Visits
    • CCMA Circles
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    • Leadership Forum
    • Member Drop-In Sessions
    • Online Seminars
    • Solutions Spotlight
    • Summits
    • The UK National Contact Centre Conference
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  • Awards
  • Resources
    • Research
    • Good Practice Guides
    • CareerTalk
    • Informer
    • CCMA Benchmark
    • Technology Showcase
    • Leadership Series
    • Case Studies
    • Insight
      • Colleague
      • Customer
      • Operation
      • Technology
    • Jobs | Contact Centre Vacancies
    • Supplier Directory
    • Glossary of Terms
  • About
    • Partners
    • Partnership Opportunities
    • Pearls of Wisdom
    • The Team
    • Contact Us

Category Archives: Insight

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Watch: Voice of the Contact Centre Consumer 2026 

Customer, InsightBy Naomi VaughanMay 14, 2026

This online seminar will give you the insight and context you need to make confident, data-driven decisions. Watch now.

Voice of the Contact Centre Consumer 2026

Customer, Insight, Research, Research download, Technology, White PaperBy Stelize BuencochilloMay 12, 2026

This year’s research examines whether customer service is genuinely improving and whether the shift to digital is creating a demographic divide.

Technology Procurement – Where to Start?

Blog, Insight, TechnologyBy Chris CCMAMay 11, 2026

For many contact centre leaders and procurement teams, it’s not about access to the technology, but clarity on where to begin.

The UK is a Nation of Experience Sharers and Email Enthusiasts

Blog, Customer, InsightBy Chris CCMAMay 8, 2026

New CCMA research unearths the contact preferences of UK consumers, and identifies five distinct contact personas.

Watch: How Do You Compare with CCMA Benchmark?

Colleague, Insight, OperationBy Stelize BuencochilloMay 7, 2026

This online seminar will give you the insight and context you need to make confident, data-driven decisions. Watch now.

Beyond Demographics: Customer Contact Personas Shaping UK Service Expectations

Insight, Research, Research downloadBy Stelize BuencochilloMay 6, 2026

Explore the five Customer Contact Personas that make up the UK adult consumer population.

How Does the EU AI Act Impact Contact Centre Leaders?

Blog, Customer, InsightBy Chris CCMAApril 30, 2026

The EU’s AI Act is the first comprehensive AI regulation in the world – and many UK contact centres fall within its scope.

Informer – Creating a Culture of Health and Wellbeing in the Contact Centre

Blog, Colleague, Customer, InsightBy Chris CCMAApril 28, 2026

Dr Jillian Manner discusses how to put health and wellbeing theory into practice in your contact centre.

Public Services: Connecting Fragmented Journeys

Insight, Leadership SeriesBy TravisApril 20, 2026

Key insights from the March 2026 Leadership Forum, where senior leaders from across public services to discuss customer journey management.

Watch: The Importance of Developing your People

Insight, OperationBy TravisMarch 26, 2026

Explore how behaviour, mindset and meaningful development create engaged teams, motivated colleagues and consistently strong outcomes.

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